Scene 1 (0–4s) – Pattern Disruption + Curiosity Gap “Most battles? Lost before they begin.” Scene 2 (4–8s) – Authority Bias + Emotion “Sun Tzu said this, 2,500 years ago.” Scene 3 (8–12s) – Fact + Contrast “Today, 87% of leaders fail… because they rush in.” [F1] Scene 4 (12–17s) – Archetype + Metaphor “The wise warrior? Quiet. Prepared. Unshaken.” Scene 5 (17–23s) – Cliffhanger / Twist “It’s not about your enemy. It’s about you.” Scene 6 (23–30s) – CTA + Emotional Punch “Prepare in silence. Win before the fight starts. Save this now.”